If you have ever purchased something from the Apple store, you know they’ve been using a mobile purchasing method for a while now. My reaction whenever I (Michayla) have purchased something from Apple has always been, “Nice. That was easy.”
Recently, I’ve been looking into some digital ways people can pay for products in various settings (like conferences, concerts, etc). One option that caught my attention was Square. Square is a little “square” device you plug into your iPhone, Android phone, or iPad. Simply swipe a credit card through Square when your customer is ready to purchase, and there you have it. It is a phenomenal system really… not only is it simple, but it has several features that make buying and selling seamless. You (the buyer) can check out “in as little as 4 seconds.” Square sends you a text or email instantly with your receipt. According to their site, it “meets all industry-standard security practices to protect your customers, your data, and your business.”
As fantastic as Square looks, I wonder how people will react to it (or other devices like it). For example, if you were attending a conference or a similar event, and you wanted to purchase something, how would you feel about someone swiping your credit card on a mobile payment device like Square? Would you not think twice? Would you want to know how it works? Or would you be concerned about the security of the device?
PS- It’s 11/11/11 I think that’s cool. Happy Friday!